Why Use a REALTOR
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REALTORS® bring value to home buyers, sellers and investors.
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REALTORS® are the most trusted resource for up-to-date, comprehensive and accurate real estate information, and most home buyers and sellers rely on REALTORS® for guidance when it comes to navigating the complexities of a real estate transaction.
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REALTORS® help people buy and sell hundreds of homes over the course of their careers so they know what matters to buyers and sellers in your area. They have the expertise and experience to help their clients interpret and navigate the complex, time-consuming and overwhelming world of real estate, so sellers can protect their investment and buyers build theirs.
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REALTORS® have unparalleled knowledge of local market conditions and can leverage that expertise to help their clients reach their real estate goals.
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REALTORS® embody the trust and confidence that consumers both want and need in today’s complex and competitive real estate market.
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NAR research shows consumers who have worked with a REALTOR® are sold – nine out of 10 buyers and sellers said they would use the same agent again or recommend that agent to others.
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Not all real estate licensees are REALTORS®. Only members of the National Association of REALTORS® can call themselves REALTORS®.
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REALTORS® subscribe to NAR’s strict Code of Ethics as a condition of membership.
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REALTORS® have access to advanced educational opportunities and training in real estate specialties and they continuously strive to remain informed on issues affecting real estate in recognition of their obligations to clients, customers, the public, and each other.
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REALTORS® raise their professionalism and skills with specialized knowledge and expertise including designations and certifications.
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REALTORS® represent all types of real estate clients: buyers, sellers, investors, landlords and tenants.
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REALTORS® can specialize in commercial or residential real estate.
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REALTORS® are industry innovators who have harnessed the power of the Internet to better serve consumers and have helped bring real estate technologies into the home buying and selling process to facilitate and streamline today’s real estate transactions.